Cold Calling

Is the only thing I told my temp agency I wouldn’t do. So what do you think I am doing today?

Yep. Cold calls.

I am actually physically repulsed by this task.

But also, why does it ever make sense to give someone who knows nothing about a project or an organization (and who gets paid the least, and has the least amount of investment, and is the most replaceable) the highest level of access to a potential client, patron or donor? This is crazy! This is not how to cultivate business. I have a script (which is terrible) but no answers to more complex questions, because I know literally nothing about the thing that I am selling.

It’s like letting the college intern handle the social media for your organization with no oversight, or hiring aggressive lunatics to be ushers at your theater. It makes you look bad.

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